Marketing Communication Strategy

We leverage experience and data to create 360 strategic marketing plans that include tactics to support:

• Retail Market Share Growth

• Product Development

• Email & Text Marketing

• Creative Direction

• Positive Customer Experience

• Brand Development

• Event Marketing

• Custom Merchandise

Lean into authenticity. It sculpts the artistic vision of trustworthy future forward brands.
RSL RULE NO. 1

Successful strategies require deep comprehension of intent, context, and audience.
RSL RULE NO. 2

A brush with an effective brand is nothing short of transformational. Aim to evolve community.
RSL RULE NO. 3

BRANDING AND MARKETING

Your Brand Is the Diamond—Now Set It in the Right Setting
July 28, 2025
Selling high-end jewelry is not just about the product—it’s about how the product is presented. The way a diamond is set can change how people see its value. This idea holds true for branding too. A strong brand needs the right setting to show its real worth and connect with customers.
- Read more
Studying doesn't stop when you leave school; what marketers should be studying today
July 25, 2025
Studying doesn’t end when someone leaves school, especially for marketers. The field is always changing with new tools, trends, and customer behaviors. To stay relevant and effective, marketers need to keep learning about digital marketing strategies, data analysis, and emerging platforms.
- Read more
From Cart to Heart: Why eCommerce Isn’t Just Selling, It’s Storytelling
July 21, 2025
eCommerce is more than just selling products online. It is about creating a connection between the brand and the customer. The real power of eCommerce lies in storytelling that turns a simple purchase into a meaningful experience.
- Read more

At RSL News, Inc., our mission is to catch your eye. If you're reading this now, then we can confidently say, Mission Accomplished.